ALEXA
CREATIVE TECH ✧ INNOVATION ✧ NARRATIVES
Essays




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Strategist + researcher

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Observer trapped in the algorithm bubble















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I’m an interdisciplinary strategist, researcher, and systems thinker working across emerging technologies, cultural theory, and future-oriented design. I’m especially drawn to new methodologies and mythologies—ways of thinking that stretch beyond the limits of current frameworks and invite us to reorganize how we relate to technology, each other, and the unknown.

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Past clients: GANNI, Dazed, Amouage, Gymshark, e.l.f. Cosmetics, National Trust, GHARAGE, DTI Space, Gentle Systems, Google, Diesel, Heineken, Shiseido, Decathlon, Garnier, L'Oréal Luxe, Chanel, Boucheron + many others.























✦ Are.na
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✦ Contact
✦ hello@alasky.xyz
A vector-storm of unrealized possibilities.

© 2025 Studi0xAlasky






DADA Projects

Boucheron


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    Boucheron is a French luxury jewellery house owned by Kering. For this project, I managed client relations and oversaw project execution within 3D and CGI production. 

    The idea was that our roots, our beginnings, drive and inform our future.  The Middle East, home to arguably the most future-forward, fast-growth urban environments in the world right now, is also entrenched in deep rooted tradition and history. The family values, held especially dear during the month of Ramadan, respect and celebrate generations of loved ones, new and old, future and past. We know there is a cultural shift from Traditional to Avant-Garde in the region that can be tapped into by the brand. This concept honours and recognizes that shift, whilst appealing to the new, younger target market for Boucheron.